Olive Oil Market – United States

Market Statistics

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 11.31% (2024-2032)

The United States olive oil market is on a positive trajectory, fueled by rising health consciousness and the growing popularity of Mediterranean diets. Increased consumer awareness of the benefits of high-quality olive oil is driving demand for premium products. As culinary trends evolve, the market is poised for continued growth and innovation. According to the latest report by IMARC Group, the market size is projected to grow at a CAGR of 11.31% from 2024 to 2032.

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United States Olive Oil Industry Trends and Drivers:

• Key Trends:
  • Sustainability and Eco-Friendly Practices:

• • • Growing consumer interest in sustainably sourced and ethically produced olive oils.
    • Companies adopting environmentally conscious farming and manufacturing methods.

• Transparency in Labeling:

• • • Increasing demand for clear labeling, highlighting the origin and production methods, influencing purchasing decisions.

• Technological Advancements:

• • • Adoption of modern techniques in production and packaging to preserve freshness and quality for longer periods.

• Rise of Online Grocery Shopping:

• • • Accelerated by the COVID-19 pandemic, online shopping has made olive oil more accessible, boosting overall sales.

• Market Drivers:
  • Increasing Health Consciousness:

• • • Rising demand for Mediterranean diets due to the health benefits of olive oil, particularly its healthy fats and antioxidants.

• Role of Olive Oil in Health and Wellness:

• • • Growing awareness of olive oil’s benefits for heart health, weight management, and overall well-being, supported by numerous studies.

• Preference for Organic and Cold-Pressed Varieties:

• • • Consumers are seeking high-quality, unrefined oils that offer both health benefits and superior flavor.

• Expansion in the Food Service Sector:

• • • Olive oil’s popularity in restaurants and specialty food services is increasing, with chefs favoring it for its versatility and flavor profile.

• Growth in Premium and Specialty Olive Oils:

• • • Rising demand for premium varieties like extra virgin and flavored olive oils, catering to a sophisticated, health-conscious consumer base.

• Favorable Trade Policies and Imports:

• • • Increased imports from leading olive oil-producing countries, along with easy availability of a wide range of imported oils, are fueling market growth.

• Market Outlook:

• • The United States olive oil market is poised for sustained growth, driven by increasing health consciousness, sustainability trends, and evolving consumer preferences. With expanding opportunities in both retail and food service sectors, the demand for high-quality, premium olive oils will continue to rise.

United States Olive Oil Market Forecast & Segmentation:

The report has segmented the market into the following categories:

Type Insights:

• Virgin Olive Oil
• Refined Olive Oil
• Extra Virgin Olive Oil
• Olive Pomace Oil
• Others

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others

Application Insights:

• Food and Beverage
• Pharmaceuticals
• Cosmetics
• Others

Regional Insights:

• Northeast
• Midwest
• South
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

• Cargill Incorporated
• Deoleo S.A.
• Gallo Worldwide
• Grupo Ybarra Alimentación S.L.
• Sovena

Request for customization: https://www.imarcgroup.com/request?type=report&id=19092&flag=F

Key highlights of the Report:

• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

United States Olive Oil Market News:

• May 2024: Neolea, a modern Mediterranean product manufacturer, launched its extra virgin olive oil in sustainable aluminum can packaging in the United States. The cans include a reusable ‘Fresh Cap’ that is intended to preserve the olive oil’s purity, freshness, and flavor.
• January 2024: Starbucks launched a line of Oleato beverages that combine extra virgin olive oil from the Partanna brand with Starbucks coffee in shops around the United States.
• May 2023: Deoleo, an olive oil company, launched new SKUs of the Bertolli and Carapelli extra virgin olive oil brands in the United States.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.  IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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